Do you also want to increase your website’s ranking on the Google search engine? Well, for that, you need to improve your website’s authority or domain rating. Several SEO tools provide this metric to determine the strength of your website.

Most SEO tools provide this metric with the name of “website authority,” but Ahref provides it with “domain rating.” The official website of Ahref offers a free tool to calculate the domain rating or website authority of any domain.

You only have to enter the URL of the website of which domain rating you want to find. Then, the SEO tool will calculate the domain’s strength, and you will get a value between 1 and 100. In the below article, we will discuss everything about Ahref’s domain rating.

What is Domain Rating?

We also denote “domain rating” with “DR,” which means the strength of a given website or a URL. It tells how vital the website is to bring organic traffic towards itself while ranking on search engines. A higher domain rating ranks the website on the top and gets more traffic. 

If the website has a strong SEO, it will probably rank on the search engine. Ranked websites have a higher website authority or domain rating. Many SEO providers provide tools to measure this metric. However, Ahref provides a free SEO tool to measure domain rating.

How is Domain Rating Calculated?

Every tool has its method to calculate the domain rating of a website. However, Ahref uses the following procedure to get more accurate results. The primary thing that every SEO tool observes is the quantity and quality of backlinks to any website.

In the first step, the tool checks the number of unique domains backlinks to the website. After that, it observes the authority of those domains. Now, based on backlinks and the authority of those domains, the tool calculates the domain rating of the target website.

Here it applies some math and also some coding to get the desired results. At last, it plots the given results on a scale of 1 to 100. Remember that this process doesn’t check any other variables such as domain age or traffic to the website.

Use of Domain Rating

Most people use domain rating to check the credibility of their business. It tells the ranking of a website on the Google search engine. The results are shown on a scale of 1 to 100, with a higher domain rating indicating more website ranking.

You can check the credibility of your website among your competitors. Check the domain rating of all your competitor’s websites and also yours, and then compare them. If the domain rating of your website is higher than your competitors, it shows that you are leading.

Moreover, you can also use it to improve the SEO of your website. If the domain rating of your website is lower, you need to use unique domain links in your website. However, only domain rating can not increase the ranking of your website on the Google search engine.

Link Between Google Search Traffic and Domain Rating

Google search traffic and domain rating have some links with each other, but it’s not compulsory. For example, if we calculate the domain rating with any SEO tool, it doesn’t check the website’s search traffic. However, it observes the unique domain links on the website.

But we can use domain rating to check the Google search traffic of our website. A higher domain rating means your website is ranking and is getting organic traffic from Google results. Hence we can say that both of these have a link between them. There is another domain ranking factor people discuss about and that is Domain Authority by Moz. It is different from Domain rating from Ahref. Read about Domain Authority by Moz here.

Does a Higher Domain Rating Indicate the Legitimacy of a Website?

Yes, we can say that a higher domain rating indicates the legitimacy of a website. It is because only a domain can have a higher domain rating if it has unique domain links. A few special links are enough to prove a website trustworthy and authenticated.

How to Increase Domain Rating?

Everyone wants to rank his website on the search engine, and for that, one probably needs a higher domain rating. But the problem is how you can increase the domain rating of your website. Here we have a few tips for you to improve your website’s authority.

Create Top-notch Content

The first thing is to create noncommercial and helpful content. If your content is engaging and helpful more people will come to your website and get more traffic. In this way, you may also find some good backlinks for your website, increasing your website’s domain rating.

Always Use Authentic and Relevant Links on Your Websites

If you place a link to an irrelevant domain, it may lead to the misguidance of many people. Try to use relevant backlinks to help people so they might also support you.

Increase the Authority of Important Pages

Increasing the authority of essential pages may increase the domain rating of your website. Internal linking is quite effective for this problem. Keep improving the SEO of your website and all the essential pages.

Does the Domain Rating Remain the Same for Subdomains as well?

As subdomains are part of the main domain, the subdomains’ domain rating would be the same as the main website. However, subdomains may also affect the domain rating of the main website so never ignore them.

Final Comments

In conclusion, a higher domain rating is vital for you if you want to increase the traffic to your website. But never make it a goal to increase the domain rating of the main website. Instead, try to build internal links from unique websites to the pages you want to rank.

But remember that only increasing the links can not rank your website to the top of the Google search results. To get on the top, you have to improve your SEO and keep it up to date. Do you still have questions? Feel free to ask us in the comment section.